Pendrell Corporation
08/11/08
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ICO Adds Cartoon Network, Adult Swim to Channel Lineup for Mobile Interactive Media Trial

ICO mim™ Trials in Las Vegas and Raleigh-Durham to Begin Late Summer

Reston, VA., (Business Wire) August 11, 2008 – ICO Global Communications (Holdings) Limited (ICO) (NASDAQ: ICOG) announced today that it has reached agreements with Turner Broadcasting System, Inc. to provide content from the Cartoon Network and Adult Swim  for use in ICO's alpha trials of its mobile interactive media service, known as ICO mim™.  ICO mim is a fully interactive mobile video, navigation and emergency assistance service powered by the ICO G1 satellite, which launched in April 2008.  The trials will take place in Raleigh-Durham, North Carolina and Las Vegas, Nevada starting in late summer of this year. 

Cartoon Network and Adult Swim join a growing list of well established programming brands for the trial, which already includes offerings from NBC Universal and Discovery Networks.  The ICO mim service will include a broad mix of news, children's, entertainment, and sports offerings.

"Children's programming is an essential genre for any rear-seat mobile entertainment service," commented Sue Hamilton, ICO's lead strategic content negotiator, "and we're pleased to add Cartoon Network content to Discovery Kids as we build out our programming lineup.  In addition, Turner Broadcasting's Adult Swim highlights ICO's emphasis on delivering a channel lineup with appeal to a broad consumer audience."

"The ICO G1 satellite is performing very well during in-orbit system testing, and preparations are well underway for our alpha trials of ICO mim.  In adding this agreement with Turner to our existing agreements with NBC Universal and Discovery, we are making excellent progress on assembling a strong mix of high quality programming options for ICO mim," commented Tim Bryan, chief executive officer for ICO.

 

About ICO mim™

ICO mim is a converged mobile media service that addresses a wide variety of consumers' entertainment, information, and two-way communication needs:  live mobile TV for vehicles and portable devices, interactive navigation, and roadside assistance, all with the advantages of nationwide satellite coverage. ICO mim will provide eight to fifteen channels of high-quality live mobile television to portable, larger-screen devices. ICO mim is powered by the largest commercial satellite launched to date, ICO G1, which is specifically designed to provide a next generation of innovative interactive services to mobile and portable devices.

About ICO

ICO Global Communications (Holdings) Limited is a satellite communications company developing an advanced next-generation hybrid media system, combining both satellite and terrestrial communications capabilities. ICO G1 is capable of supporting wireless voice, data, and/or Internet services throughout the United States on mobile and portable devices.  ICO is deploying a mobile interactive media service known as ICO mim.   ICO is based in Reston, Virginia. For more information, visit www.ico.com.

Safe Harbor Statement

This press release contains forward-looking statements, including statements regarding the timing and content of the alpha trials of ICO mim. The forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from our expected results.  More information about risks is contained in ICO's most recent Annual Report on Form 10-K and its other filings with the U.S. Securities and Exchange Commission. The forward-looking statements in this press release speak as of the date hereof, and ICO undertakes no obligation to revise or update any forward-looking statements for any reason.

Contact:

Christopher Doherty
ICO
703-964-1414
christopher.doherty@ico.com